Multiple Pages = Multiple Pageranks
The recent Google algorithm updates are designed to encourage the search engine to return different results for each keyword entered, and so a slight variation in keyword could greatly affect your pagerank within the search results.
However, it is possible to ensure a favorable spot on page 1 with virtualy any relevant keyword by creating mutliple websites with unique content. With careful planning, these pages can rank in multiple spots on the first page or even consecutively, giving your busines the spotlight and pushing your competition's websites into obscurity.
Seem too good to be true? Here's how it works.
The name of the game is uniqueness.
Google wants users to have a 'unique experience' whenever they click links to visit different webpages.
By providing unique coding, unique content and rules, we give Google what it wants:
Websites so different, they could have been created by different manufacturers.